On this International Women’s Day, we proudly celebrates a remarkable group of women whose leadership, resilience, and vision continue to shape the tourism landscape of Sierra Leone.
At the forefront of tourism development stands Madam Nabeela Tunis, Minister of Tourism and Cultural Affairs. Her leadership reflects a commitment to positioning Sierra Leone as a destination rich in culture and opportunity. Under her stewardship, tourism is not only an economic driver but also a vehicle for cultural pride and national identity. Her work continues to strengthen partnerships, inspire innovation, and place Sierra Leone firmly on the global tourism map.
Her vision reminds us that tourism is about storytelling. It is about ensuring that the history, traditions, and creativity of our people are preserved and celebrated. On this Women’s Day, we recognise her role in steering the industry with clarity and strength.
Strategic Leadership and Marketing Excellence
Behind every successful tourism sector is a team that understands both operations and visibility. Fatmata Mida Carew, General Manager, and Luncinda Kargbo, Marketing Manager, exemplify this powerful combination.
Their work bridges strategy and storytelling. Through thoughtful planning and dynamic marketing initiatives, they continue to amplify Sierra Leone’s unique offerings. From our beaches and eco-tourism to vibrant cultural festivals, their efforts ensure that the world sees the best of our nation.
Madam Fatmata Mida Carew
Madam Luncinda Kargbo
Strong industries are built on strong management. Fatmata Mida Carew and Luncinda Kargbo continue to demonstrate the power of strategic leadership and destination branding.
Preserving Our Cultural Foundations
Tourism thrives when history is protected and respected. Isatu Smith, Chairman of the Monument and Relics Commission, plays a crucial role in safeguarding the nation’s historic landmarks and cultural sites. Her work ensures that our monuments, relics, and historic sites remain protected for future generations. Preservation is not simply about maintaining structures. It is about honouring memory and safeguarding stories that shape who we are. Through her leadership, heritage remains a living and respected cornerstone of our tourism industry.
Her commitment to preservation ensures that future generations can experience the stories and spaces that define Sierra Leone’s identity. On this day of celebration, we honour her dedication to protecting the heritage that enriches our tourism experience.
Behind every effective institution is strong administration, coordination, and commitment to excellence. Ann-Marie Kamara, Administrative Manager at the Monuments and Relics Commission, plays an important role in supporting the administration and coordination that keeps the institution running effectively. Through her professionalism and dedication, she contributes to the preservation and management of Sierra Leone’s historic monuments and cultural heritage.
Her work helps ensure that the nation’s history, landmarks, and cultural identity are protected for future generations.
Excellence in Hospitality and Entrepreneurship
True tourism excellence is felt in the warmth of welcome and the quality of experience. The heart of tourism lies in hospitality. Madam Zakiatu Swaray-Rowe, Founder and CEO of Mozza Resort, embodies entrepreneurial courage and innovation. Her leadership demonstrates confidence in local investment and belief in delivering world class experiences within Sierra Leone.
Equally inspiring is Madam Ngadi Tejan Kamara, Managing Director of Hotel Barmoi. Through her commitment to quality service and professional standards, she strengthens the accommodation sector and enhances visitor confidence in our tourism industry.
Each of these women operates in a different space within the tourism ecosystem in Sierra Leone. Yet their work is interconnected. Policy shapes opportunity. Management strengthens systems. Preservation protects identity. Hospitality delivers experience.
This International Women’s Day, we are proud to recognise and celebrate not only their achievements but those of all women involved in the development of the tourism sector in particular. Your dedication fuels the growth of our industry and inspires young women who aspire to make their mark in tourism and beyond.
Today, we honor their leadership and their achievements and thank them for continuing to shape a tourism sector that reflects the beauty, culture, and spirit of Sierra Leone.
Happy International Women’s Day!
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